Blue Bell releases new A&W Root Beer Float ice cream

Blue Bell is offering a new way for you to enjoy your favorite root beer float.(Blue Bell)
Published: May. 16, 2024 at 5:52 PM EDT|Updated: 12 hours ago

BRENHAM, Texas (KBTX/Gray News) - Blue Bell is releasing a new ice cream flavor.

The Texas-based company says its latest flavor is a collaboration with A&W Root Beer.

The new frozen treat will have vanilla ice cream swirled together with A&W Root Beer flavored sherbet.

“There is a new way to enjoy your favorite root beer float with A&W Root Beer Float Ice Cream,” the company shared in a press release.

The ice cream flavor will be available in 23 states where Blue Bell products are sold.

“We received many requests for an A&W Root Beer Float Ice Cream,” John Neal Robinson, Blue Bell general sales manager, said. “After the huge success of Dr Pepper Float Ice Cream last year, we were ready to work together on another delicious flavor. We recommend enjoying a few scoops in a chilled mug just like your favorite root beer.”

A&W Root Beer Float is available in half-gallon and pint sizes through 2025.

Blue Bell says it will also ship the ice cream to customers who might be in states where the product is not being sold.

More information regarding Blue Bell products and shipping is available online.